About us

RF Asia International: Shaping Beauty in Sri Lanka Since 1999

RF Asia International proudly represents some of Sri Lanka’s most trusted and loved beauty brands — Keune Haircosmetics and Keune So Pure from the Netherlands, Jovees Herbal from India, and Kejo, our very own Sri Lankan personal care brand.

For over two decades, we’ve been at the forefront of the beauty industry, delivering high-performance skincare and haircare solutions through brands that combine natural ingredients, advanced science, and global expertise.

  • Jovees Herbal — Sri Lanka’s No. 1 skincare cosmetics brand, trusted by customers islandwide. Known for its unique formulations blending natural herbs with modern technology, Jovees products are crafted in world-class manufacturing facilities in India, meeting the highest international standards.
  • Keune Haircosmetics — A globally renowned name in professional haircare, trusted by top salons in over 60 countries. In Sri Lanka, Keune is recognized for its elegance, innovation, and professional-grade products that help create contemporary, fashion-forward hair looks.
  • Kejo — A rising Sri Lankan brand dedicated to personal care excellence, offering a growing range of solutions for everyday skin and hair care. Our portfolio includes shampoos, conditioners, face washes, creams, toners, nail polish removers, and our flagship hair removal wax, designed to meet the evolving needs of modern consumers.

At RF Asia International, we are committed to delivering premium beauty solutions that inspire confidence and care, every day.

Brands We Represent

KEUNE

KEUNE HAIRCOSMETICS

10

jOVEES hERBAL

so pure

KEUNE SO PURE

kejo

KEJO

vision

To improve the overall quality and image of the beauty industry by providing updated information and knowledge in terms of products and training.

mission

To enhance the standard of the beauty industry through continuous training of hairdressers and beauticians in order to ensure that the end user is delighted with the service he or she receives.

Our Team

Meet Our team

Mr Roshan Abeysinghe
Managing Director
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Milroy-Manuel
Mr Milroy Manuel
Director
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Mr. Nimantha Hettiarachchi
Deputy General Manager
Mr. Chaminda Hettiarachchi
Mr. Chaminda Hettiarachchi
Logistics Manager
Mr. Sajith Dilantha
Mr. Sajith Dilantha
Head of Sales
Mr. Pujitha Rajapaksha
Head of Trade
Mr. Sujeewa Manandana
Mr. Sujeewa Mananandana
Brand Manager
Mr. Gayesh Weerawardana
Mr. Gayesh Savinda
Manager - Brands & Business Development
Mr. Shenal Abeysinghe
Mr. Shenal Abeysinghe
Manager - Brands & Business Development
Mr. Nadeera Sampath
Senior Executive Business Development Officer
Mr. Dasun Navoda
Mr. Dasun Navoda
Executive Business Development Officer
Mr. Sameera Jayasekara
Mr. Sameera Jayasekara
Executive Business Development Officer
Mr. Supun Ekanayake
Mr. Supun Ekanayake
Executive Business Development Officer
Mrs. Swarnamali Nisansala
Mrs. Swarnamali Nisansala
HR Executive
Ms. Rishanthi Shanmugam
Mrs. Rishanthi Shanmugam
Secretary to the Managing Director
Mrs. Yasinthas 1
Mrs Yasintha Kannangara
Assistant Accountant
Mr. Amith Liyanage
Mr. Amith Liyanage
Junior Executive
Mr. Thanuka Alankara
Mr. Thanuka Alankara
Junior Executive
about us

We Strive to Bring the World’s Best in Beauty to Sri Lanka

At RF Asia International, we go beyond offering premium cosmetic products — we’re committed to empowering and elevating Sri Lanka’s beauty industry. As a responsible and trusted leader in skincare and haircare, we actively support the industry through regular workshops, masterclasses, and hands-on training, helping professionals and customers stay ahead of the latest beauty trends, techniques, and product innovations.

We wish to contribute meaningfully to the growth of Sri Lanka’s beauty sector by upholding the highest standards of professionalism, quality, and expertise, so that every customer enjoys superior products, trusted advice, and outstanding results.